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Data study

Drill, trap, boom bap: America's rap dialect map

Phonk searches in the US grew 5.6x in five years — and every rap region still Googles its own sound

5.6xHeadline stat
aisong.lol Research
Published · 2 min read
Vinyl records and a turntable in a dimly lit room, creating a mood of musical exploration.

Google search data for five rap sub-genres in one US query shows "phonk" rising from 10 to 54 on a shared scale between the first and last 12 months of the past five years, overtaking "trap music" and "drill music". State maps show regional loyalty. Texas leads "chopped and screwed", Louisiana leads "bounce music", California leads "hyphy", New Jersey leads "jersey club", Georgia leads "trap music" and Mississippi leads "crunk".

National trend, five terms on one scale (US, weekly, past 5 years)

TermFirst 12 months avgLast 12 months avgChange
drill music6.76.71.0x
trap music10.812.01.1x
boom bap1.72.81.6x
phonk9.754.55.6x
jersey club23.947.62.0x

Where each sub-genre is searched hardest (top 3 states, each term scaled to its top state = 100)

Sub-genreNo. 1No. 2No. 3
drill musicNew York (57)District of Columbia (51)Connecticut (40)
trap musicGeorgia (100)Virginia (85)District of Columbia (82)
boom bapDistrict of Columbia (57)Maryland (57)Nevada (50)
phonkCalifornia (100)Hawaii (95)Texas (93)
jersey clubNew Jersey (100)Delaware (19)Pennsylvania (17)
crunkMississippi (100)Alabama (83)Georgia (74)
bounce musicLouisiana (100)Mississippi (25)District of Columbia (22)
hyphyCalifornia (100)Nevada (38)Oregon (35)
chopped and screwedTexas (100)Louisiana (94)Mississippi (52)
horrorcoreRhode Island (100)Vermont (80)Oklahoma (60)

Each state's most over-indexed sub-genre (state score ÷ national median for that term)

Sub-genreStates where it over-indexes most
horrorcoreAlaska, Indiana, Iowa, Kansas, Kentucky, Michigan, Minnesota, Missouri, Ohio, Rhode Island, South Carolina, Vermont, West Virginia, Wisconsin
chopped and screwedArkansas, Florida, Maryland, Mississippi, Montana, Nebraska, New Mexico, North Dakota, Oklahoma, South Dakota, Texas
jersey clubConnecticut, Delaware, Illinois, New Jersey, New York, North Carolina, Pennsylvania, Utah
hyphyArizona, California, Colorado, Hawaii, Idaho, Nevada, Oregon, Washington
trap musicDistrict of Columbia, Georgia, Virginia
crunkAlabama, Maine, Tennessee
drill musicMassachusetts
bounce musicLouisiana
boom bapNew Hampshire

What it means

Genre tastes move, but the urge to try one yourself does not. Anyone with bars of their own can hear them over a beat with a rap generator. For a friendly roast of your own, a diss track generator gets the first bars down fast.

Method

  • Google search interest, US, past 5 years (Oct 2021–Oct 2026), web search. The national trend uses one query with five terms (shared scale). State maps use one query per term (each scaled to its own top state; scores are already population-adjusted).
  • Over-index = a state's score for a term ÷ the median state score for that term; the dialect map gives each state the term where it over-indexes most.
  • Wyoming is not included in the state maps.

Cite and download

Free to use and cite with a link back to this page.

aisong.lol Research. (2026). Drill, trap, boom bap: America's rap dialect map. aisong.lol. https://aisong.lol/research/drill-trap-boom-bap-americas-rap-dialect-map

Use this data. Every table in this study as one spreadsheet-ready file.

↓ Download the data (CSV)