We pulled every "song in … commercial" search with real US volume. Cadillac leads at 1,300 a month. Chevy, Taco Bell and Starbucks follow at 720, then Apple (590), Amazon and Gatorade (480). Car brands make up a large share of the top 20: Cadillac, Chevy, Toyota, Volkswagen, Ford and Kia. A 2010 Kia Soul ad with hamsters is still searched 260 times a month.
Brands whose ad songs people most try to identify (US)
| Rank | Brand | Avg/mo | Peak month | Query |
|---|---|---|---|---|
| 1 | Cadillac | 1,300 | Sep 2025 (3,600) | "song in cadillac commercial" |
| 2 | Chevy | 720 | Feb 2026 (3,600) | "song in chevy commercial" |
| 3 | Taco Bell | 720 | Jan 2026 (1,900) | "song in taco bell commercial" |
| 4 | Starbucks | 720 | Feb 2026 (1,900) | "song in starbucks commercial" |
| 5 | Apple | 590 | Mar 2026 (880) | "song in apple commercial" |
| 6 | Amazon | 480 | Nov 2025 (1,900) | "song in amazon commercial" |
| 7 | Gatorade | 480 | Jun 2026 (1,300) | "song in gatorade commercial" |
| 8 | ASPCA | 390 | Dec 2025 (590) | "song in aspca commercial" |
| 9 | Chase | 390 | Mar 2026 (590) | "song in chase commercial" |
| 10 | Toyota | 390 | Nov 2025 (880) | "song in the toyota commercial" |
| 11 | Xfinity | 390 | Jan 2026 (1,600) | "song in xfinity commercial" |
| 12 | Volkswagen | 390 | Mar 2026 (1,300) | "song in volkswagen commercial" |
| 13 | Modelo | 390 | Mar 2026 (590) | "song in modelo commercial" |
| 14 | Kay Jewelers | 320 | Nov 2025 (1,000) | "song in kay jewelers commercial" |
| 15 | Burger King | 320 | Apr 2026 (390) | "song in burger king commercial" |
| 16 | Target | 260 | Nov 2025 (880) | "song in new target commercial" |
| 17 | Ford | 260 | Mar 2026 (320) | "song in ford commercial" |
| 18 | Crown Royal | 260 | Dec 2025 (720) | "song in crown royal commercial" |
| 19 | Kia Soul (hamsters) | 260 | Jul 2026 (320) | "song in kia soul commercial with hamsters" |
| 20 | Budweiser | 210 | Feb 2026 (480) | "song in budweiser commercial" |
What it means
Streams and searches measure different kinds of attention, and both start with a song worth finding. If you have a hook of your own, an AI song generator can turn it into a full track with vocals in a few minutes. For a soundtrack to your own day, an AI music generator can score it to whatever mood you need.
Method
- Related US Google searches (English) containing the seed "song in commercial", 2,981 matching phrases; the top 400–700 by volume were kept. "Avg/mo" = average monthly search volume over the last 12 months (Oct 2025–Sep 2026). Peak = highest month in that window.
- Brand rows use the plain "song in <brand> commercial" form; "new" and year variants are left out.
Cite and download
Free to use and cite with a link back to this page.
aisong.lol Research. (2026). Shazam-able? The songs people try to identify most (and when). aisong.lol. https://aisong.lol/research/shazam-able-the-songs-people-try-to-identify-most-and-when
Use this data. Every table in this study as one spreadsheet-ready file.
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