Some ad music outlives the campaign. Across 62 jingle and slogan-song searches in the US, NBC's "The More You Know" (~37,417/mo) and the "Kars for Kids" jingle (~36,642) lead. Decades-old hooks like "My Bologna Has a First Name" (~1,950) and "Plop Plop Fizz Fizz" (~1,425) still draw steady searches. The breakout is Dr Pepper's viral jingle: ~9,063 searches a month, +4175% in three years. Even defunct Toys"R"Us still pulls ~520. Generic "jingle maker" demand is small (~302/mo) but up +76%.
Most-searched jingles and slogan songs (US)
| # | Search term | Avg/mo (last 12 mo) | 3-yr change | Peak month |
|---|---|---|---|---|
| 1 | the more you know | 37,417 | -17% | Oct |
| 2 | kars for kids | 36,642 | +65% | May |
| 3 | dr pepper jingle | 9,063 | +4175% | Jan |
| 4 | give me a break | 4,483 | -15% | Sep |
| 5 | five dollar footlong | 3,667 | -26% | Jan |
| 6 | my bologna has a first name | 1,950 | -12% | Oct |
| 7 | mcdonalds jingle | 1,700 | +31% | Oct |
| 8 | red robin yum | 1,575 | +24% | Jan |
| 9 | nationwide is on your side | 1,575 | -40% | Oct |
| 10 | im lovin it | 1,525 | +7% | Mar |
| 11 | plop plop fizz fizz | 1,425 | -16% | Nov |
| 12 | liberty liberty liberty liberty | 1,357 | +54% | Sep |
| 13 | slinky song | 1,265 | -17% | Dec |
| 14 | meow mix song | 1,100 | -10% | Nov |
| 15 | state farm jingle | 1,070 | +26% | Mar |
| 16 | army be all you can be | 827 | -61% | Oct |
| 17 | ba da ba ba ba | 765 | +10% | Oct |
| 18 | call jg wentworth | 666 | +84% | Oct |
| 19 | nbc chimes | 650 | -6% | Nov |
| 20 | id like to buy the world a coke | 635 | +257% | May |
| 21 | folgers jingle | 633 | +22% | Oct |
| 22 | empire carpet jingle | 602 | +39% | Jun |
| 23 | the san francisco treat | 588 | -12% | Jan |
| 24 | the best part of waking up | 558 | -30% | Oct |
| 25 | jg wentworth jingle | 546 | +153% | May |
| 26 | toys r us jingle | 520 | +23% | Sep |
| 27 | like a good neighbor | 501 | +35% | Oct |
| 28 | liberty mutual jingle | 412 | +51% | Jul |
| 29 | 588 2300 empire | 386 | +4% | Oct |
| 30 | meow mix jingle | 374 | +5% | Aug |
Fastest-growing (≥300/mo three years ago)
| # | Term | Avg/mo | 3-yr change |
|---|---|---|---|
| 1 | call jg wentworth | 666 | +84% |
| 2 | kars for kids | 36,642 | +65% |
| 3 | liberty liberty liberty liberty | 1,357 | +54% |
| 4 | empire carpet jingle | 602 | +39% |
| 5 | like a good neighbor | 501 | +35% |
| 6 | mcdonalds jingle | 1,700 | +31% |
| 7 | state farm jingle | 1,070 | +26% |
| 8 | red robin yum | 1,575 | +24% |
| 9 | toys r us jingle | 520 | +23% |
| 10 | folgers jingle | 633 | +22% |
Generic jingle searches
| # | Search term | Avg/mo (last 12 mo) | 3-yr change | Peak month |
|---|---|---|---|---|
| 1 | jingle | 11,108 | +29% | Dec |
| 2 | jingles | 11,108 | +29% | Dec |
| 3 | commercial jingles | 2,400 | +27% | Nov |
| 4 | famous jingles | 752 | +13% | Oct |
| 5 | old commercial jingles | 655 | -26% | Oct |
| 6 | jingle maker | 302 | +76% | Oct |
What it means
Viral formats reward speed and a sound people already know. A brand that wants a tune people will still hum in 30 years can start with an AI jingle maker. For a soundtrack to your own day, an AI music generator can score it to whatever mood you need.
Method
- US Google search volume (English), monthly, Oct 2022–Sep 2026. 'Avg/mo' = mean of the latest 12 months (Oct 2025–Sep 2026); '3-yr change' = latest 12 months vs Oct 2022–Sep 2023.
- Brand/slogan terms are a hand-built list of 70+ classic US jingles.
Cite and download
Free to use and cite with a link back to this page.
aisong.lol Research. (2026). Ad jingles that outlived the products — the ones people still search. aisong.lol. https://aisong.lol/research/ad-jingles-that-outlived-the-products-the-ones-people-still-search
Use this data. Every table in this study as one spreadsheet-ready file.
↓ Download the data (CSV)
